Holman Frenia Allison
WEBSITE MAINTENANCE
During my time at HFA, I was responsible for overseeing and maintaining the company website using Wix including additions, new blog posts, and setting up web banners.
SOCIAL
In addition to website maintenance I was responsible for managing the company's socials , overseeing and approving content from an outsourced agency, and creating original social posts as well including staff spotlights and promos.
Utilizing Constant Contact, I was responsible for creating engaging email campaigns including seasonal campaigns and company announcements.
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PHOTOGRAPHY
As a marketing assistant, part of my responsibilities included taking photos of new hires and company events and then promoting these on socials.
REPORTING & ANALYTICS
During Covid, I also took the time to create some graphics for the Boulder Petroleum company including a logo for Armor Shield of NJ, a unique selling point for the Boulder brand.
COMMUNITY SERVICE DAY
At one point during my career at HFA, I was provided the opportunity to organize, set up, and market our annual community service day. This included calling local nonprofits, organizing groups, designing and ordering shirts, taking photos, and marketing the event on social media.
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REPORTING & ANALYTICS
During Covid, I also took the time to create some graphics for the Boulder Petroleum company including a logo for Armor Shield of NJ, a unique selling point for the Boulder brand.
REPORTING & ANALYTICS
During Covid, I also took the time to create some graphics for the Boulder Petroleum company including a logo for Armor Shield of NJ, a unique selling point for the Boulder brand.
PRESS RELEASE
The Community Service Day also provided me a great opportunity to write my first ever Press Release. I was responsible for writing the Press Release and promoting it on the company site.