The Bridge School
SEO
Designed, built, and optimized The Bridge School website using Wix. Conducted ongoing keyword research and competitor analysis using Semrush to implement targeted metadata, on-page content strategies, and monthly SEO updates that measurably increased organic search visibility.
SOCIAL
Managed social media presence and account growth for The Bridge School across LinkedIn, Instagram, and Facebook using Meta Business Suite. Developed and scheduled tailored content calendars, engaged with the community, and tracked platform analytics to optimize reach, drive enrollment, and report performance insights.
BRANDING
Developed cohesive branding materials for The Bridge School using Canva to enhance community engagement. Designed clear, professional layouts for open house and event flyers, a structured class schedule, an informative parent handbook, and various school collateral to maintain a consistent visual identity.
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LOCAL
Optimized local search visibility for The Bridge School by managing and updating Google Business Profile (GBP) to drive local enrollment. Utilized Semrush to conduct keyword research, track regional search rankings, and monitor local citation health, improving the school's visibility in
localized search results.
REPORTING & ANALYTICS
By actively monitoring analytics, I track performance across all digital channels, ensuring our content is resonating with parents and effectively supporting the new school.
